Here's How to Protect Your Park's Reputation From Guests and Tenants Who Prefer to Leave Negative Reviews Online (Instead of Telling You What Needs to Be Fixed)...
The Problem That’s Costing You Thousands
Here’s a scenario that’s happening at your park right now: A tenant has a problem, says nothing to you about it, moves out, then leaves a scathing online review that future prospects will see for years.
This creates a vicious cycle. Prospects see your 2-star average, choose your 4-star competitor instead, and your revenue drops month after month.
Why Unvoiced Complaints Are So Dangerous
When tenants don’t voice their complaints directly to you, you can’t fix the problem. But that doesn’t stop them from sharing their frustration online where it damages your reputation permanently.
The math is brutal: One bad review can cost you dozens of future bookings. Multiply that across multiple negative reviews, and you’re looking at thousands in lost revenue.
My Background: Three Generations of Park Management
I’m Jason Ayers from RV Park Marketing Experts and Mobile Home Park Classroom, where we make mobile home park and RV park marketing simple. Born in a mobile home park, I grew up in this business across three generations of family ownership.
My focus: attracting quality tenants, converting visitors into long-term residents, and ensuring they’re happy enough to recommend your park to others.
The Two Types of Tenants
Type 1: The Vocal Complainers These tenants call immediately when something’s wrong. They come to the office and say, “Hey, we have a problem with our space” or “Our neighbors are too loud.” You can resolve these issues quickly.
Type 2: The Silent Sufferers These tenants never say a word to you directly. Instead, they hide behind internet anonymity and leave devastating reviews that blindside you months later.
Why You Can’t Solve Unknown Problems
You can’t fix what you don’t know is broken. The solution isn’t waiting for complaints—it’s proactively finding problems before they become public reviews.
The Proactive Solution: Follow-Up Systems
You need to systematically follow up with tenants, especially new arrivals. This is critical for RV parks where guests may only stay briefly—you have a narrow window to identify and resolve issues.
The Two-Path Strategy
Path 1: Unhappy Tenants When follow-up reveals problems, fix them immediately. Turn potential bad reviews into success stories.
Path 2: Happy Tenants When tenants confirm they’re satisfied, ask for positive reviews. The best defense against negative reviews is overwhelming them with positive ones.
Critical timing: Never ask for reviews when tenants have problems. Only request reviews after confirming they’re genuinely happy.
The Automated Solution: Revenue Shield
I developed Revenue Shield software to handle this process automatically:
- Collect contact information when tenants move in
- Automatic follow-up at optimal intervals
- Problem identification routes to management for resolution
- Review requests go only to confirmed happy tenants
- Continuous monitoring ensures nothing falls through cracks
Why Automation Matters
Manual follow-up systems fail because:
- Staff forget to follow up consistently
- Timing is inconsistent
- No systematic tracking of responses
- Review requests happen at wrong times
Revenue Shield eliminates human error and ensures every tenant gets proper follow-up.
The Reality Check
No system works 100%. Some tenants will never respond, and others are too shy to voice complaints even when asked directly. That’s exactly why you need as many positive reviews as possible—to buffer against the inevitable negative ones.
Stop Losing Revenue to Silent Complaints
Every day you don’t have a proactive follow-up system, more unvoiced complaints turn into public review disasters. Your competition is already working to capture positive reviews while you’re losing prospects to preventable negative feedback.
Take Action Now
Put a systematic follow-up process in place immediately, or discover how Revenue Shield can automate this critical revenue protection for your park.
The tenants who don’t complain to you are still complaining—just to the entire internet instead.